Articles on commerce systems, engineering teams and mentoring developers.https://farzanahmad.com/en-gbhttps://farzanahmad.com/blog/fast-and-fast-under-load-are-different-claims/https://farzanahmad.com/blog/fast-and-fast-under-load-are-different-claims/A Lighthouse score is one user on an empty site. The number that matters is what checkout does in your busiest hour, and most teams never measure it.Sun, 13 Sep 2026 12:00:00 GMTPerformanceE-commerceLoad testinghttps://farzanahmad.com/blog/the-evolution-of-e-commerce-past-present-and-future/https://farzanahmad.com/blog/the-evolution-of-e-commerce-past-present-and-future/I have built online shops since 2012. Where e-commerce came from, where it stands, and where it is heading.Sun, 13 Aug 2023 11:30:00 GMTE-commercehttps://farzanahmad.com/blog/the-ultimate-guide-to-setting-and-achieving-smart-goals/https://farzanahmad.com/blog/the-ultimate-guide-to-setting-and-achieving-smart-goals/Most career goals are wishes. This is how I use the SMART framing in one-to-ones to turn them into plans.Tue, 10 Jan 2023 13:00:00 GMTSMART GoalsGoal SettingPersonal DevelopmentProfessional Developmenthttps://farzanahmad.com/blog/creating-a-mentorship-program-for-junior-developers/https://farzanahmad.com/blog/creating-a-mentorship-program-for-junior-developers/How I set up mentoring for junior developers, from choosing the mentors to knowing whether any of it worked.Fri, 11 Feb 2022 15:00:00 GMTMentorshipJunior Developershttps://farzanahmad.com/blog/how-to-provide-constructive-feedback-to-new-developers/https://farzanahmad.com/blog/how-to-provide-constructive-feedback-to-new-developers/The feedback rules I hold myself to with new developers, learned leading backend teams in Bahrain and Dubai.Thu, 13 Aug 2020 11:45:00 GMTMentoringSoftware Developmenthttps://farzanahmad.com/blog/key-tips-to-mentoring-new-developers-to-success/https://farzanahmad.com/blog/key-tips-to-mentoring-new-developers-to-success/What I have learned mentoring new developers, from the first agreement to the day they stop needing you.Sun, 02 Aug 2020 10:25:00 GMTMentoringSoftware DevelopmentDeveloper TrainingTech LeadershipProgrammingCodingProfessional DevelopmentCareer GrowthDeveloper SkillsMentorship Tipshttps://farzanahmad.com/blog/stimulate-your-brain-with-sudoku/https://farzanahmad.com/blog/stimulate-your-brain-with-sudoku/Why I rate sudoku as training for a working brain, and how to start without hating it.Mon, 13 Jul 2020 12:49:27 GMTSudokuBrain Performance